Social Media Strategist

As a Social Media Strategist for Bowling Green State University (BGSU), I have created content for the BGSU alumni Instagram, FaceBook, LinkedIn, and Twitter (X). My Primary responsibilities in this role have included staying up to date with social media strategy, best practices and audience sentiment related to current events. I have created timely β€œin-the-moment” content during high impact social and athletic events. These events have included collaborating with departments across campus to help them tell their story of impact.

@BGSUAlumni

Viral Content

In November 2023, Falcon Marching Band Director, Jon Waters, lead the national Band Directors Marching Band in the Macy’s Thanksgiving Day Parade. The reel I was able to create was not only viral, but the top preforming post for @BGSUAlumni ever.

β€œOur @bgsufalconmarchingband is pumped up to see band director, Jon Waters, lead the national Band Directors Marching Band in the #Macy’sThanksgivingParadeπŸ₯β€

Instagram

Instagram Reels

Facebook

Twitter

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