Social Media Strategist
As a Social Media Strategist for Bowling Green State University (BGSU), I have created content for the BGSU alumni Instagram, FaceBook, LinkedIn, and Twitter (X). My Primary responsibilities in this role have included staying up to date with social media strategy, best practices and audience sentiment related to current events. I have created timely “in-the-moment” content during high impact social and athletic events. These events have included collaborating with departments across campus to help them tell their story of impact.
@BGSUAlumni
Viral Content
In November 2023, Falcon Marching Band Director, Jon Waters, lead the national Band Directors Marching Band in the Macy’s Thanksgiving Day Parade. The reel I was able to create was not only viral, but the top preforming post for @BGSUAlumni ever.
“Our @bgsufalconmarchingband is pumped up to see band director, Jon Waters, lead the national Band Directors Marching Band in the #Macy’sThanksgivingParade🥁”
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BYE, JULY 👋 #AlwaysBG
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Campus is absolutely stunning under the sun today! Have a great Monday, Falcons! ☀️ 🌳 🧡 #AlwaysBG #BGSUAlumni
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Saying goodbye to June at #BGSU 👋
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March 1 is here and our beautiful spring weather is right around the corner. Looking forward to the first signs of spring on campus! 🌷 #AlwaysBG
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Summer is shining bright on the #BGSUAlumni Gateway ☀️
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Happy Mother's Day, Falcons! #BGSUAlumni
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Just like that, August has slipped away and all of our #BGSU Falcons are home🧡
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We go back to December all the time, to be with our #BGSUAlumni
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We are forever linked by invisible bonds ✨ Welcome to the #BGSUAlumni family, #BGSU2023 🧡
Instagram Reels
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Our @bgsufalconmarchingband is pumped up to see band director, Jon Waters, lead the national Band Directors Marching Band in the #Macy’sThanksgivingParade🥁
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Did you know Zillow named Bowling Green State University the #3 Best College Town in the Nation?📍 @zillow #bgsualumni
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100 years of musical legacy here at BGSU🥁🎺 #BGSUHomecoming
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#BGSUHomecoming’s sweetest moments✨
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Spring is in full swing here at BGSU!🧡 #AlwaysBG
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How have you already been alum for three weeks🥹🧡 #AlwaysBG #bgsualumni
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We can’t believe there are less than two weeks left until graduation. Tag a graduate to wish them luck as they finish up the semester!🧡🎓 #BGSUgrad #AlwaysBG
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Happy moments spent at Alumni Gateway🧡 #AlwaysBG #BGSUalumni
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It is the holiday season #BGSUAlumni ✨
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Just like that August has slipped away and all of our #BGSU Falcons are home🧡
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BYE, JULY 👋 #AlwaysBG
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Summer is shining bright on the #BGSUAlumni Gateway ☀️
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Campus is absolutely stunning under the sun today! Have a great Monday, Falcons! ☀️ 🌳 🧡 #AlwaysBG #BGSUAlumni
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Saying goodbye to June at #BGSU 👋
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Prout Chapel is standing tall in this beautiful weather today! Happy Monday, Falcons🧡 ⛪ #AlwaysBG #BGSUAlumni
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Summer walks on campus are good for the soul. 😌☀️🌳
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We go back to December all the time, to be with our #BGSUAlumni
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We are forever linked by invisible bonds ✨ Welcome to the #BGSUAlumni family, #BGSU2023 🧡
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Enjoy an All-American Buffet dinner May 19 from 6-8 p.m. with #BGSUAlumni and friends at Fifth Third Field as @BGSU_Baseball takes on the Rockets at 7 p.m. for the Battle of I-75! ⚾️
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Campus is absolutely stunning under the sun today! Have a great Monday, Falcons! ☀️ 🌳 🧡 #AlwaysBG #BGSUAlumni
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Happy Mother's Day, Falcons! #BGSUAlumni
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Summer is shining bright on the #BGSUAlumni Gateway ☀️
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BYE, JULY 👋 #AlwaysBG
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Saying goodbye to June at #BGSU 👋
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Happy #EarthDay, Falcons! 🌼🌎☀️🌳
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Happy #419Day, #BGSUAlumni! 🧡 ROLL CALL.. Who still lives in the 419? #AlwaysBG